About alcone company

Alcone Company is a family business born and raised in New York City. It was founded in 1952 by Alvin Cohen, who recognized the need for a specialty store that could serve New York City’s thriving theatrical community. What started as a small store selling eyelashes and stage makeup to stars and showgirls has since grown to become the nation’s leader in providing film, television and theatrical productions of professional makeup and the hard-to-find materials used to create award-winning special effects. .

Alcone’s philosophy is: find the best products from around the world and make them available to all our customers so that everyone can benefit (and look great!).


Three guys come to the Alcone Company to look for supplies and also to get advice on an exciting performance art concept. Those three men become The Blue Man Group. To this day, Alcone supplies the specialized makeup used in the show.


The Creative Director of a new Broadway show called The Lion King approaches Alcone about providing all the makeup. Alcone becomes the go-to store for almost every Broadway show and New York-based production.


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